Welcome to Portfolio Management in Pharma 2008
Tuesday 5 and Wednesday 6 February 2008, Madrid

With only 5-10% of products making it all the way to market, attrition remains a massive challenge within pharma and biotech companies. New products are the life blood of every company, but decisions relating to this investment are tough, with much conflicting information and uncertainty, and are often met with reluctance from senior management.

ViB events’ Portfolio Management in Pharma will provide a platform to discuss the challenges and concerns of this increasingly important function. Through a series of presentations and interactive roundtable discussions, the unique format of this event will encourage participation between delegates and key decision-makers to focus their portfolio management strategies.

The conference will deliver insight into:

• Coping with the attrition rate of products, increasing the chances of portfolio success
• Evaluating risk management strategies to enhance your portfolio
• Assessing how to handle the incertitude in the market and valuating a product’s worth
• Determining the worth of your portfolio to achieve more comprehensive decision making
• Optimising resource allocation across the whole portfolio to maximise ROI
• Exploring the practical implementation of portfolio investment strategies

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